RARA AVIS as a brand looks onward to be recognized as a visual apparatus that delivers design per se and not just through existing forms and notions.
A brand whose philosophy remains immortal and undefined by precincts is the future we are working towards.
The fervent desire and the yearning felt in every pore, every cell in the body directs the brand towards a conscious disorder.
We are looking at seeing the brand go global with intrinsic Indian craftsmanship with contemporary handling.
To see RARA AVIS as the sole brand being recognized for its unique sensibilities with leather being an integral part of design is the vision. It will be a wardrobe essential for all fashion lovers.